Read the case study below. Use the notes to write a letter in Microsoft Word. E‑mail it attached to a note to your instructor.

NOTE: You must use all of the skills you've learned in all the past lessons. You need such things as a clear thesis statement (meaning a statement of the contents), blocks, openings for the blocks, and headings. If your document doesn't contain everything explained in the previous lessons, we will return it for revision.

This is the list of skills you must demonstrate that you have mastered:

• Follow e mail protocol and etiquette
• Set goals.
• Know your readers.
• Choose strategies based on the goals and readers.
• Use a standard letter or memo format.
• For e mails and memos, always write a clear, meaningful subject line. For letters, use a "Subject" or "Re" line if your company customarily uses it.
• Write a clear, complete introduction.
• For e mails, letters, and memos, write a cordial beginning or buffer.
• State the contents of the document at the end of the thesis.
• For reports, state conclusions and recommendations in the introduction.
• Write the explanations in blocks.
• Keep explanations of a subject together in one block.
• Check each block for focus.
• Check each block for completeness.
• Open each block with a statement of the contents.
• Use headings to open blocks.
• Bold field or data names to identify them as blocks.
• Create lists.
• Open list blocks.
• Mark the list items clearly.
• Keep list items in a single list.
• Keep list items in the same format.
• For reports, present information in tables when possible.
• Use information blueprinting to be explicit.
• Write to build conclusions in the reader's mind.
• For reports, write clear, complete, relevant explanations.
• Use key words consistently.
• Fully explain each new concept word or phrase.
• Use full phrases to define words clearly.
• Write a conclusion that achieves your goals.
• Use paragraphs to organize information.
• Write concisely.
• Combine sentences to show relationships. Separate sentences to make them clearer.
• Write clear, simple, straightforward sentences.
• Write strong, direct sentences.
• For reports, write clearly and simply for non-technical readers
• Use words the reader will understand.
• Use your spell checker and grammar checker.
• Proofread.
• Format the e mail to be readable.

You are an account representative for Websoft, a company that markets software. You receive the letter that follows from Jonathan Strong asking about the software. You will write a response using the information that follows the letter.

Strong Printing Company & 2516 Johnson Drive, Saddle River, NJ 07458   May 15, 2018 Representative Websoft 5 Highpoint Road Springfield, MA 01102 Dear Representative: I am interested in a software program your company markets called Advertising Wizard. I want my assistant to use it, and I'm looking for software he can learn easily. I also want reports that help me track marketing. What features does your software have? Sincerely,   Jonathan Strong President

Information for the letter follows. In Word, write a letter from beginning to end, with the inside address and closing, explaining the Advertising Wizard software program to Jonathan Strong.

Information about Advertising Wizard

Advertising Wizard (AW) is a new tool that will revolutionize the way advertisers traffic ad campaigns. It has a new reporting capability. Advertisers can better target their advertising dollars when they know what is working for their campaigns. AW provides the flexibility necessary to change your campaign depending on the report results. Reports can be run on a daily, weekly, or monthly basis and can be exported into a number of formats. The new interface allows for advertisers to traffic their campaigns more quickly and efficiently. It has an intuitive navigation and tabbing system. Even if a user has little or no trafficking experience, he or she can quickly understand where information is located and how to use AW to best suit his or her advertising needs. It has new content-sensitive help. Wherever a user is in the interface, the user can click on help and receive help targeted to the current position in AW. Cost is $495, but it's worth the investment because of the features. The new help allows for users to get started on AW without spending time in training classes. A user can learn the basic features right in AW. When a user is ready to use some of the more advanced tools such as Spotlight Reports, the Websoft Support Team is ready with online training classes, a robust knowledge base, and one-to-one personal support. Call me and we can give you a $100 discount if you'll invest in the software by the end of this month.

In Word, write your letter using the information in the case study. Use all the guidelines in the left column to guide you. You will be evaluated on your ability to use the skills in these guidelines. NOTE: You must also demonstrate ALL the skills taught in previous lessons. You will be evaluated on every skill taught in the course thus far. When you are finished, send the letter to your instructor.